League brand · Marketing

MONEYBALL HEROES

Public face for a 32-team, high-stakes dynasty league—yellow-on-navy hero, waitlist CTA, and league positioning in a single scroll.

Snapshot

Recruitment storytelling that matches the stakes of the room.

MONEYBALL HEROES

Overview

MoneyballHeroes.com leads with a full-bleed football hero, tight headline typography, and pill CTAs that mirror the league’s premium tone. Copy spells out the format: deep rosters, $250 buy-in, and a competitive waitlist story. Below the fold, stat tiles (32 teams, buy-in) give instant credibility. The layout is intentionally simple: one narrative arc from intrigue to proof to join, so new GMs understand the league before they ever open a spreadsheet.

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Focus areas

  • Landing page architecture
  • Brand-forward hero layouts
  • CTA & conversion patterns
  • Responsive marketing sites

Status

Live in Production