League brand · Marketing
MONEYBALL HEROES
Public face for a 32-team, high-stakes dynasty league—yellow-on-navy hero, waitlist CTA, and league positioning in a single scroll.
Snapshot
Recruitment storytelling that matches the stakes of the room.
Overview
MoneyballHeroes.com leads with a full-bleed football hero, tight headline typography, and pill CTAs that mirror the league’s premium tone. Copy spells out the format: deep rosters, $250 buy-in, and a competitive waitlist story. Below the fold, stat tiles (32 teams, buy-in) give instant credibility. The layout is intentionally simple: one narrative arc from intrigue to proof to join, so new GMs understand the league before they ever open a spreadsheet.
Focus areas
- Landing page architecture
- Brand-forward hero layouts
- CTA & conversion patterns
- Responsive marketing sites
Status
Live in Production